Brothers, businessmen and aspiring brewers Josh, Barney and Carmello had no brewery name, no brand and no beers. Then they told us a story. On a Friday, they’d gone out for a beer in Rossendale, their close-knit Lancashire hometown. They told a bartender their brewing plans. On Monday, they walked into a different pub to have a different bartender excitedly regale them with their own story, only all the names and places were different. The idea of 'Northern Whisper' was born. I named the brewery and the beers (all incredible Lancastrian colloquialisms) then sorted the TOV for the brand guidelines.
Agency: Creative Spark