Balance Meals

Meal prep company Balance was hungry for a bold, brilliant brand identity to set them apart from the competition. Working with BramCreates, I got to sink my teeth into everything from brand positioning to tone of voice. I created the company’s underpinning brand pillars, rustled up some snappy, social-friendly headline copy, rationalised their product offering and sprinkled a little bit of copy magic on everything from the UX to the meal boxes themselves.

Agency: BramCreates